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Initram was one of the first companies to deal exclusively with reed beds design, production and trade, but especially the first that made such plants a defined product available to a wide range of users.

The company is composed of a technical-designing department, a technical-executive department and a technical-commercial one that constantly interact in order to obtain efficient and pleasent-looking natural plants, to be aligned with customers' demand and to always be updated with the latest research regarding constructive reliability.